Hey, I'm Adam.
What you say and how you say it – your message – is more important than almost anything else you do in marketing.
Yes, design is very important. But the words you use have the greatest potential to boost actual sales.
Yet something weird happens when we write in the business world. People stop talking like people.
We end up with marketing messages that are dull and lifeless, stuffed with meaningless words and devoid of humanity. Language gets murdered.
But most importantly, the message fails to persuade – which means lost sales.
I founded Letalab to tackle this problem. We help your company grow by giving you a warmer, more authentic voice. And by carefully constructing a message that's designed to sell.
So, before you invest in that shiny new website or expensive marketing campaign, make sure your message works.
And if you need a little help, well…
you know what to do.